Customer Service Builds Trust

Monday, January 18, 2010

Gina Monaco
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At Lockwood Chrysler in Oakville, getting your car serviced is not a stressful event. That’s because the dealership has created a friendly, professional non-threatening atmosphere to ease a customer’s anxiety. In the hands of the service department, customers feel confident that they’re getting the best service available.

“Our service advisors are long term employees who are very skilled at making customers feel comfortable,” said Al Banks, service manager at the dealership. “If you come here for years and see the same faces, then it makes you feel more comfortable about getting your car repaired.”

The entire service process earns Lockwood Chrysler customer loyalty. It starts the moment a vehicle comes in to the department. After meeting with a service advisor, the keys and paperwork are expressed into the shop foreman who hands it to a technician. Once the technician starts to work on the vehicle, the foreman will monitor all service activities to ensure quality control.

After the work is complete and checked by the foreman, each vehicle, no matter what level of servicing was required, gets a wash.

The service technicians at Lockwood Chrysler are highly-skilled and qualified individuals who keep current through monthly web-based training courses and attend live courses four to five times a year.

This dedication to meeting and exceeding customer needs has helped Lockwood Chrysler win Chrysler’s prestigious Customer Service Excellence Award, beating out 138 other dealerships in Ontario.

“I’m very proud of the whole team. We’ve been together a long time.” Banks said. “We know each other’s families and we’re a close-knit group. We’ve been able to build trust with our customers.”

For more information or to book a service appointment online visit www.lockwoodchrysler.com

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